There are so many questions that surround SEO. What is SEO? Do I even need SEO? How can SEO help me? How much should I be paying for SEO services?
With so many questions, it’s hard to see which ones are the most important. But asking if you need SEO is one that can hurt business. You should absolutely explore SEO because of what it can do for organic search rankings, organic traffic and ultimately organic sales. The online space is very competitive and it takes a good strategy to achieve the rankings you want. It’s one of the reasons you should look for an Ecommerce SEO Company that can help you get started and build the SEO foundation for your website.
Today, we are answering these questions and more for you.
Why do I need SEO services?
In the digital age, having your eCommerce website set up for search engine optimization is simply a must. Whether you are strictly an eCommerce business or have a physical location in addition to your eCommerce store, you have to consider how a customer makes a purchase when asking if SEO is worth it. No matter how your potential customers find you, chances are they will head to the internet to do some additional research. Imagine them searching for you only to find that you are nowhere to be found. Or imagine someone searching for products that you have or the services you provide and not finding you on the first five or 10 pages of Google. You may be missing out on a lot of business.
What does an SEO company do?
An eCommerce SEO company does a lot of different tasks to set up an SEO strategy that works for every client. They do keyword research that identifies opportunity. They check to see that product pages and other on-page optimization is completed or for any improvements that can be made in those areas. They work on a content marketing strategy and digital marketing plan that helps with on-page optimization and helps build off-page backlinks. They can also start the process for improvements to design and development to improve the user experience and functionality of your website, some of the lesser thought about factors of ranking on search engines.
How much should SEO services cost?
The cost of an SEO campaign should be as much or as little as you feel you need or can afford. It is important to remember that even a small start can still build a foundation. You don’t need to start targeting 50 keywords from the start when it may be out of your budget. Start with something smaller like 10 to 15 keywords where you know you see opportunity and can gain some early traction. Over time, expand your efforts to keep those keywords ranking and start to build others up. SEO requires patience, so you may not want to be paying a lot at the start and eventually work your way up to a more advanced campaign as you start to see success.
For an eCommerce SEO company that does extensive keyword research and SEO audits to get you the best game plan for attacking search engines and building authority, turn to 1Digital Agency. With a dedicated team of eCommerce SEO experts ready to help you every step of the way from keywords to content creation and everything in between, you can put your trust in a team that gets things done and builds up your SEO to achieve rankings and success. Get started on this process today and start your journey to better organic results.